Garena Free Fire: Battle in Style
Garena Free Fire: Battle in Style
Client: Garena
Production Partner: BBH / UNIT9
Platform: YouTube Live / Live Streaming
Role: Audio Director / Interactive Music System Designer
What this was
Battle in Style was a live interactive Free Fire concert where fans influenced the performance in real time through YouTube Live. The audio needed to support branching outcomes, character identity, and a coherent musical arc while reacting cleanly to audience participation.
What I owned
Led the full audio pipeline across the experience, working across Audio, Design, Product, Engineering, Production, and external stakeholders.
Built the interactive music brief around Garena’s supplied catalogue, then reworked approved tracks for live use through stem splitting, remixing, rearrangement, loop design, implementation planning, and final QA.
Created the SFX system for the live performance, including animation-sync SFX design and foley recordings.
Validated and debugged branching audio playback across audience-triggered transitions. Owned audio QA and debugging across live state changes, verifying music and SFX behaviour against player-vote timing.
How the music system worked
Designed a branchable live music interactive structure using stems, loops, and audience-triggered state changes across intros, build, branch, escalation, and finale. I
Using my 3D music mapping system, I organised Garena IP tracks into an interactive framework based on pacing, identity, and branch potential.
Approved tracks were reorganised into branchable, loopable sections so the music could adapt to live voting outcomes without losing pacing, identity, or continuity. Structured stems and branches to remain stable under real-time playout switching and live audience input.
Why it mattered
The final system made the concert feel authored and responsive at the same time. It preserved Free Fire’s character world while letting players shape the show in real time, turning a branded music event into an interactive player experience.