The Met Replica
The worlds of art and gaming collide! Turning The Met into an educational metaverse playground. With art education disappearing from the classroom, The Metropolitan Museum of Art and Verizon stepped in to fill the gap by creating a new kid-focused educational experience that brought the metaverse to the physical halls of The Met.
Client
Verizon / The Met
Production Studio
UNIT9
Category
Roblox, AR/VR, Game
Role
Audio Director
Achievements:
Driving results with $0 paid media
35% foot traffic
1.4 billion impressions
200k+ new visitors to the Met
